Brand Redesign

Whether you are an emerging brand or an established brand, sometimes you just need a refresh. Right Click Media specialises in overhauling entire brands giving them a brand new vibe and allowing them to establish themselves at the centre of a circle of new customers. We strive to make the process as simple and as streamlined as possible, so that your business experiences minimal downtime whilst achieving maximum output.

What is a brand redesign?

A brand redesign is a strategic initiative undertaken by a company to update or refresh various elements of its brand identity. This process goes beyond simply changing a logo; it involves reevaluating and potentially evolving key aspects of how a brand is perceived by its audience.

What’s Included

  • Logo Design

  • Brand Strategy Design

  • Colour Palette

  • Typography

  • Iconography

  • Photography Styles

  • Stationary Design

  • Social Media Assets

  • Packaging Designs

  • and much more!

What is the process?

  1. An onboarding call begins the process. This is where the owners of the business discuss the issues they are wanting resolved.

  2. The current position of the company is then outlaid in a document, so that the root causes of the companies issues can be seen.

  3. Mood boards will then be drafted so the owners of the company can pick a direction for their new brand identity.

  4. The design phase then follows where the brand will be redesigned.

  5. The delivery of the new brand identity takes place.

  6. An off-boarding call finalises the process where the owners of the business are shown how to effectively implement the new brand identity.

FAQs

  • Delivery times vary based on the complexity of the project and the components requested to be redesigned.

    A typical redesign from start to finish can take between 12-16 weeks.

  • It is highly recommended that when you redesign a brand, the whole brand is redesigned, however this does not have to be the case. Sometimes, only certain parts of the brand identity are causing issues. In this case, only the problem components would be redesigned.

  • At Right Click Media, we like to target specific KPIs that are meaningful to the business. From this we measure the previous brand identity against the new identity to gauge improvement.

  • Of course, revisions are a part of the process. At each stage, we allow for a round of revisions to ensure that you are receiving exactly what you desire.

Contact Us

If you would like to enquire on any of the above services, please fill out the form below.